WE HAVE BEEN NUDGED 

The two photographers Jesper Westley and Pernille Kaalund, who are behind the newly established business Westley Kaalund fotografiske, have thoroughly enjoyed having an extra set of eyes on the many discussions and decisions that will ultimately create momentum and direction for their business. Westley Kaalund fotografiske is set to encompass several projects within photographic art, including exhibitions, a studio, book projects, etc., and while the two photographers brainstorm and develop ideas, it has been a help to have an adviser by their side to provide feedback, create structure and set deadlines.   

Jesper Westley and Pernille Kaalund have been very enthusiastic about the 'Genstart Erhverv i Gadeplan' (GEIG) programme, and particularly highlight the strength of the 1:1 counselling, and being met at eye level and with an understanding of what it is that precisely they need.

In the programme, they have both made use of the business consultant, who has largely nudged them and made them consider a number of strategic choices. Westley Kaalund Photography also highlights the strength of having a resource bank of held workshops available online, which they can dive into when the need arises and it fits into their schedule.