Would you like to use video in your marketing, but are unsure how to get started? At this workshop, you will learn to use your mobile phone as a simple and effective tool to produce short videos for social media, website, or newsletters.
The workshop is tailored for you with no technical background and focuses on removing the biggest barriers to producing video content for your digital and social platforms. We work through the entire process – from idea and planning to recording and editing – so that you gain the confidence to create videos yourself that showcase your business.
The workshop is aimed at entrepreneurs and small businesses and requires no previous experience with video or editing. We will work hands-on all day, and you will leave with a finished video, a simple workflow and the tools to produce authentic video content yourself.
Among other things, you will learn to
- develop ideas and storyboards with the help of AI
- plan videos that suit your business and target audience
- record a video with your mobile
- working with light, sound and camera angles
- edit videos in CapCut, Instagram Reels or iMovie
- add text, music and subtitles
- export videos ready for sharing on social media
Practical information
Bring your phone and charger. The teaching is based on the free versions of CapCut, Instagram Reels and iMovie. We therefore recommend that you install one or more of these apps on your phone before the workshop so that you can follow the instruction from the start.
We also recommend that you bring something you would like to use in your marketing, as you will be producing content that you can use directly. This could, for example, be a selection of your products or other props that can be included in your video and image material.
Please note that there is a limited number of spaces, ensuring that everyone has time to get technical help.
