Good service and sales go hand in hand. When customers have a positive service experience, they spend around 17 % more – and are more likely to return. In this workshop, participants will therefore learn how they can increase both customer loyalty and sales in their business without having to chase sales.
Topics for the workshop are:
What you can expect from the workshop is:
Following the workshop, you will have a better understanding of your customers and what you can do to get them to recommend you to others. In addition, you will get concrete and tried-and-tested sales tools that increase both your customer satisfaction and your sales. You will leave the workshop with a personal action plan in which you have defined the areas you need to prioritise in your interactions with customers.
All participants will receive a copy of the book: Kundeloyalitet – Fra kunder til superfans, in which Merete Bergman Smit provides a wide range of great ideas on what participants can concretely do together with their customers.
8.30 – coffee and tea
9.00 – meeting start
10:30 – break with coffee, tea, fruit
12.00 – sandwich at a restaurant
13:30 – break with coffee, tea, cake
15.00 – end
Anyone working in sales, whether it’s B2B or B2C.
Merete Bergman Smit is the owner of the consultancy firm Bergman Smit Training, which focuses on customer service and sales. She has been helping businesses attract more loyal customers and boost their bottom line for 20 years, and has helped numerous companies win both Danish and international awards for their excellent service.
STRENGTHEN YOUR SKILLS
Learn how to get repeat customers who spend more when they visit you. At this workshop, you will get concrete and tried-and-tested tips and tools for better service experiences and increased sales – which you can use directly with your customers.
Get small ideas with a big impact in your daily life. At the networking meeting for retail and service, we focus on everyday creativity – the simple moves that elevate the customer experience and create value immediately. You will go home with at least one tangible creative idea that is easy to execute and will make your customers' experiences greater.
Is it time for a change of strategy, perhaps the acquisition or sale of a business? Perhaps an employee or partner needs to become a co-owner. Perhaps a buyer is coming along. Or perhaps you simply want to create a stronger and less owner-dependent business. Common to all scenarios is that the best opportunities typically arise for the companies that have prepared well in advance.
